In 2021, short dramas such as "Dream, Jingjing" and "This Male Lead is a Little Cold" will also receive nearly 1 billion views on their respective broadcast platforms. Brings another lively discussion in the video field. Crowded skits, never give up? "Fashion is reincarnation", the category of online dramas originally called "mini dramas" has begun to attract a lot of attention, special database and even has an exclusive title of "mini dramas". With the support of major platforms "launching 30+ high-quality micro-short dramas of various themes", "creating 1,000 Kuaishou-exclusive high-quality short dramas.
Investing 1 billion capital and tens of billions of traffic", the short drama industry has grown from a rambling wild. The content has gradually converged and landed, becoming the most anticipated latest link in the online film and television ecosystem. In 2020, the short special database drama industry will explode. By 2021, according to incomplete statistics, the number of short dramas launched on medium and long-term video platforms alone last year exceeded 300. Among them, there are many high-quality short dramas with over 100 million views. Less popular products.
By 2022, the short drama will have a "winter vacation file" for the first time. Kuaishou has launched more than 50 high-quality short dramas, covering various themes such as high sweetness, ancient style, doctors and patients, games, and rural areas. The related videos under the topic of holiday have been viewed more than 7 billion times. Recently, Station B also announced special database that the exclusive manga-reformed short drama plan will be launched soon, and released 7 existing manga-reformed short dramas, covering various story types such as Zhong Er sand sculpture.